Bhaskar English
Bhaskar English
Meet the Client:
Bhaskar English School, founded by Vijay Bhaskar, is a leading English learning institute in Delhi, known for its focus on communication skills, fluency, and personality development. Students from across Delhi and neighboring states choose it for quality training and guidance.
- Founder: Vijay Bhaskar
- Reputation: One of the most prominent and popular English learning institutes in Delhi, attracting students not only from across the capital but also from neighboring states.
- Focus: Specializes in English communication training with emphasis on Vocabulary, Grammar, Pronunciation, Fluency, Voice & Accent, Soft Skills, and Personality Development, delivered in a disciplined and congenial environment.
The Objective:
To strengthen Bhaskar English School’s digital presence as a leading English learning institute by improving organic visibility on Google and building strong engagement on social media platforms.
Platform Used:
- SEO Tools: Google Search Console, SEMrush, Ahrefs
- Social Media Tools: Meta Business Suite, Canva, Buffer, Google Analytics
What We Did:
Search Engine Optimization (SEO)
- Conducted detailed keyword research around terms like “Best English Speaking Institute in Delhi”, “English Fluency Classes in Delhi”, and “Personality Development Courses”.
- Optimized website content, meta titles, and descriptions for high-intent keywords.
- Improved on-page SEO with better internal linking, structured headings, and faster page loading.
- Published SEO-friendly blogs on English learning tips, communication skills, and soft skills training.
- Fixed indexing and crawlability issues via Google Search Console to improve rankings.
Social Media Management
- Created a content calendar focused on English fluency, vocabulary tips, and success stories.
- Designed branded creatives, reels, and short videos to engage students.
- Ran targeted ad campaigns to reach learners across Delhi and nearby states.
- Built a consistent and engaging brand presence across Facebook and Instagram.
Results:
- Ranked on Google’s 1st page for key English coaching keywords like “Best English Speaking Institute in Delhi”.
- Achieved a 2.3x growth in organic traffic within 5 months.
- Increased student inquiries by 50% through organic search and social media.
- Boosted social media engagement by 3x, building a wider reach and stronger brand recognition.
Links:
- https://bhaskarschool.com/
